Atrax Exhibition grew with a success story that stood out among the events held in 2024 and attracted the attention of the sector. AQUAFUN Show, organised especially in the pool and spa sector, made a name for itself with the great interest it attracted and a significant increase in the number of exhibitors. While AQUAFUN prepared the environment for the commercial successes achieved by the exhibitors, it also helped both exhibitors and visitors to increase the awareness of the sector with the seminars and panels it organised.
2025 Fair Theme: Contribution to a Sustainable Life
AQUAFUN, which will be held for the 4th time between 30 January - 1 February within the scope of Atrax Exhibition, is preparing to host global manufacturers who want to take their business to the next level in the pool, pool equipment and spa sector under one roof. This prestigious expo provides an important platform for companies operating in the sector and opens the door to new business opportunities.
The exhibition 2024, which lasted at an intense pace for three days, left an impressive mark in the eyes of exhibitor companies, speakers, invited buyers and the professional public. The increasing number of global visitors is leading to high expectations for this year's exhibition. The loyalty and trust of the companies that participated in previous years, the participation of many new companies and the international attractiveness of the exhibition are increasing interest.
In line with its 'Happy Cities' mission, ATRAX Fair continues to focus on creating spaces for a healthy society and socialization and creating happy cities by emphasizing how important amusement, activity areas and parks are for cities, children, the general population and the environment. Within the scope of this mission, the 2025 exhibition theme is "Contributing to a sustainable life", emphasizing that improving social life and sustainability are intertwined and complementary elements.
Istanbul: The Heart of Trade with Geographical and Logistical Advantages
Istanbul is a city that stands out not only for its historical and cultural richness but also for its geographical and logistical advantages. Located at the crossroads of Europe, the Middle East and Asia, Istanbul serves as a bridge between three continents. This strategic location makes the city an ideal center for international trade.
Tureks International Exhibition Organisation does not hold back from using traditional marketing methods for the promotion of AQUAFUN. Billboards, banners and other visual materials are placed at strategic points to ensure that the exhibition reaches the target audience effectively. In addition, co-operation with important associations and federations in the sector reinforces AQUAFUN 's prestigious position in the sector and increases its reliability.
Istanbul's geographical and logistical advantages make it an ideal center for international trade. The fact that the fair will take place in Istanbul will provide access to an important trade center such as Istanbul and to wide markets. This will contribute significantly to the success of the exhibitors.
Some pictures of the past edition: