BIO-UV Group, a leading company in water treatment solutions, is pleased to announce the appointment of Maxime Guianvarch as the new Commercial Director for the Pool Division in Europe, effective from September 2. This strategic move highlights the company's commitment to expanding its presence in the European pool market.

An expert in the sector to develop BIO-UV's growth

Maxime Guianvarch brings a wealth of experience in the pool and water treatment sectors to BIO-UV Group. With a master's degree from the École Supérieure de Commerce de Bretagne, he has built an impressive career in prominent companies such as Pool Technologie, Pentair, and BWT. His previous roles, ranging from Export Zone Manager to Key Account Manager, have provided him with in-depth knowledge of client relations and commercial strategies across various markets.

His extensive industry experience and robust network make him the ideal candidate to strengthen BIO-UV Group's presence in the European market, ensuring that the company continues to innovate and lead in water treatment solutions.

As the new Commercial Director for the Pool Division in Europe, Maxime Guianvarch will oversee the commercial development of BIO-UV Group in the pool market. His mission will involve not only solidifying the company's existing market positions but also identifying and capitalizing on new growth opportunities across Europe.

This appointment is part of BIO-UV Group's broader strategy to enhance its leadership in the water treatment sector and expand its global footprint.