In the spring of 2010, L.A. Spas launched four new Adventure Package hot tubs to its international dealer body. The Adventure Package, marketed to consumers with the tag line “Adventures in Value”, combines L.A. Spas’ most aggressively priced product offering with a suite of premium marketing tools, giving all of its dealers:
1. The company’s four best selling two-pump Mid-Range spas, all of which come standard with six of their most sought after options
2. Turn-key marketing materials for in-store displays, website advertising, and advertising artwork for use in a variety of print mediums
3. A pull-through consumer incentive to boost demand for these four spas and create awareness for L.A. Spas’ newest audio option
The Adventure Package is available on the Maui, San Juan, Palomar, and La Costa models. Furthermore, the two-pump Maui and San Juan have been upgraded, and now come standard with 47 jets total, a 30% increase.
1. The company’s four best selling two-pump Mid-Range spas, all of which come standard with six of their most sought after options
2. Turn-key marketing materials for in-store displays, website advertising, and advertising artwork for use in a variety of print mediums
3. A pull-through consumer incentive to boost demand for these four spas and create awareness for L.A. Spas’ newest audio option
The Adventure Package is available on the Maui, San Juan, Palomar, and La Costa models. Furthermore, the two-pump Maui and San Juan have been upgraded, and now come standard with 47 jets total, a 30% increase.
